2024 Consumer Demographics

WITHIN 30-MINUTE DRIVETIME

4,816,474
Total Population

686,791
Household Income $100,000 or greater

3,375,938
Internet Orders
Last 12 Months

967,579
Generation X Population
(Born 1965 to 1980)

1,661,019
Total Households

$826,433
Median Home Value

1,116,103
Generation Z Population
(Born 1999 to 2016)

777,123
Baby Boomer Population
(Born 1946 to 1964)

$81,289
Median Household Income

$65,113​
Median Disposable Income

1,364,134
Millennial Population
(Born 1981 to 1998)